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In a way, Frank Sinatra had always been part of my life.I first heard the singer everybody was talking about when I was a 15-year-old butcher's daughter living in Wichita, Kansas, and the tenderness in his voice melted my tomboy heart.Of particular contention: the issue of who has dibs on merchandising Frank's name--a brand name that has adorned everything from bottled pasta sauce to Korbel champagne.

This was the pre-feminist, “Mad Men” era, and just like the popular cable network show — set primarily in the 1960s at an advertising agency on Madison Avenue in New York — the earlier years of Sinatra’s career years were defined by sexism — and a lot of skirt-chasing.The crooner’s love interests ran the gamut from young co-stars, just starting out in their careers, to Academy Award-winning actresses.Besides four marriages — to Nancy Barbato, Ava Gardner, Mia Farrow and the former Barbara Marx — Sinatra was also engaged twice — to Lauren Bacall and Juliet Prowse — but eventually broke both of those engagements off.Though he had many rendezvous and relationships, Sinatra also had many close women friends with whom he maintained platonic relationships throughout his life.They became friends of the Rat Pack and in this role, Sinatra was often a “protector” or a father-type figure. His star power rose — and continued to climb — throughout the male-dominated 50s, 60s and 70s.

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